AI Prompts

5 Killer AI Prompts to Speed Up Your Marketing Content Creation Process

steve phipps

Steve Phipps

CEO, President, Chief Strategist

September 13, 2024

Creating quality marketing content consistently can feel like climbing a never-ending mountain. You’ve got deadlines, campaigns, and sometimes a blank page staring you in the face. But what if I told you there’s a tool that can drastically reduce the time it takes to create content without sacrificing quality? That’s where AI prompts come in. By using AI-powered tools like ChatGPT, Claude, and Jasper.ai, you can speed up your marketing content creation and save hours each week.

Here’s the catch: AI writing tools are only as good as the prompts you give them. The better your prompts, the more effective your AI tool will be. Ready to learn how? Let’s explore five killer AI prompts that will help you create top-tier marketing content faster. 

AI Prompt 1: “Write an 800-word blog post outlining the benefits of [insert topic].”

If you’ve been in marketing for a while, you know that one of the biggest challenges is keeping up with blog posts. Consistently creating valuable content that drives traffic and engages your audience is tough. But with this AI prompt, you can instantly generate a solid first draft for an 800-word post.

Where to use it:

An AI-generated blog post draft like this is ideal for your company blog. If you tweak it further and optimize for SEO, it can also be posted on platforms like Medium, LinkedIn Articles, or your partner sites as guest content. After editing for tone and accuracy, you can even repurpose sections for an email newsletter or social media content.

This prompt works best when focused on specific topics your audience cares about—whether it’s something broad like “digital marketing trends” or more niche like “CPA accounting strategies for tax season.” By using an 800-word format, you’re ensuring depth, giving your audience a deeper understanding of the topic while still being concise enough to keep their attention.

With this prompt, you’ll complete about 60-70% of the heavy lifting, giving you a robust framework to polish and fine-tune in much less time than starting from scratch. 

Pro-tip: before finalizing your blog article, ask your AI writing tool of choice to do a word count. It’s not uncommon for the first draft to come up short on word count. You may need to ask it to beef up the content if it doesn’t provide enough words the first go around. 

Read More: How to Win at Marketing with SEO and AI-Based Search

AI Prompt 2: “Create a list of 10 blog post ideas related to [your industry or service].”

Coming up with fresh ideas is half the battle when creating content, and you can only write so many “SEO basics” articles before it gets stale. This prompt is a great way to keep your ideapipeline full, ensuring your marketing content remains relevant and timely.

Where to use it:

These AI-generated ideas are perfect for your content calendar. You can turn those ideas into blog posts, social media series, or even email campaigns. By keeping a list of AI-generated content ideas on hand, you’re ensuring your team always has fresh, relevant topics to work with. For example, an accounting firm might generate topics around tax-saving strategies, accounting best practices for small businesses, and even client success stories, which can then be repurposed into blog posts, social media updates, or email newsletters.

By automating this process, you can allocate more time to strategy, editing, and distribution instead of brainstorming.

Read More: How to Use AI in Marketing: 5 Tips for Fast and Effective Content Creation

AI Prompt 3: “Summarize this 2,000-word article into a 150-word executive summary.”

Picture this: You’ve found a great piece of long-form content, but it’s too long to share with your audience. Maybe you want to distribute it across platforms, or your audience just doesn’t have time for a full read. This AI prompt helps by creating a concise, 150-word summary of a longer article.

Where to use it:

The executive summary is perfect for LinkedIn posts, email newsletters, or as a lead-in on your website linking back to the original article. By posting a short, sharp summary with a call-to-action to read the full piece, you’re engaging your audience without overwhelming them with too much information. It also works well for executives who want digestible content they can scan quickly before deciding if they want to dig deeper.

This is especially useful when repurposing your own blog posts for social media, giving your audience high-value takeaways up front.

Read More: 10 Ways to Save Time and Money with AI Marketing Tools

AI Prompt 4: “Generate five subject lines for an email campaign targeting [specific audience].”

Email marketing is one of the most powerful tools in your marketing toolkit, but crafting the perfect subject line can be tricky. A compelling subject line can make or break your open rate, so this AI prompt can help you quickly generate several strong options that resonate with your target audience.

Where to use it:

Obviously, this is perfect for your email marketing campaigns. You can also repurpose the subject lines as headlines for blog posts or landing pages. Once you’ve got the AI-generated subject lines, run A/B tests to determine which ones drive the highest open rates. Whether you’re sending emails to accounting firm CEOs or enterprise leaders, testing these options ensures that your message gets noticed.

The beauty of this prompt is its flexibility—it can be used for product announcements, newsletters, event invitations, or follow-up campaigns. With a variety of compelling subject lines in hand, you’ll boost your chances of making a strong impression in those crowded inboxes.

Read More: Why Your AI Marketing Tool is Underperforming and How to Fix It

AI Prompt 5: “Rewrite this paragraph to make it more engaging and reader-friendly.”

Sometimes, your first draft just doesn’t hit the mark. Maybe it’s too technical or not quite engaging enough for your audience. This AI prompt is a game-changer for revising and fine-tuning your content.

Where to use it:

This is perfect for refining website copy, blog posts, or social media updates. If you’ve got messaging that feels too formal or technical, this prompt helps you make it more approachable. For example, if you’re writing about “automating telecom expense management” and it reads like a legal document, AI can reword it to be more conversational and digestible for your audience.

You can also use this for landing pages or email copy, where brevity and clarity are crucial. Sometimes, just tweaking your tone can make a world of difference in how your message is received. By using AI to enhance readability and engagement, you’re ensuring that your content connects with your audience more effectively.

How AI Prompts Can Supercharge Your Marketing Strategy

Using AI prompts can dramatically speed up your content creation process, but remember: AI is a tool, not a replacement for a solid marketing strategy. It’s there to help streamline workflows, not take the human touch out of your messaging.

Whether you’re a TEM provider working on lead generation or an accounting firm building credibility through thought leadership, AI helps you create high-quality content faster. It frees up your team’s time to focus on bigger-picture tasks, like optimizing campaigns, improving user experiences, or building relationships with your clients.

The key to getting the most out of AI is knowing what to ask. Specific, targeted prompts get you better results. While AI can help churn out content quickly, human oversight is still critical to ensure accuracy, tone, and relevance. Together, AI and human creativity make a powerful team for creating high-quality, engaging marketing content.

Final Thoughts: Leverage AI as Your Marketing Sidekick

In the fast-paced world of marketing, AI is quickly becoming an essential tool for staying ahead. By using these five AI prompts, you can streamline your marketing content creation, saving time while maintaining the quality and relevance your audience expects.

But while AI can help speed up your processes, it’s only one piece of the puzzle. If you’re looking to build a comprehensive marketing strategy that drives real results, you need more than just tools—you need a clear plan. That’s where our GUIDE™ Marketing Assessment comes in.

Our assessment will help you uncover the gaps in your current strategy and give you actionable insights to reach your marketing goals faster. Ready to see where you can make improvements? Schedule a discovery call to start your assessment!

 

steve phipps

About Steve Phipps:

Steve Phipps, president of Wayfind Marketing and a certified They Ask, You Answer Coach, brings over 25 years of marketing expertise. His practical, client-focused approach has helped numerous businesses grow. As a former CMO for multiple companies and a Chick-fil-A franchise owner, Steve understands the challenges small business owners face. He leads Wayfind Marketing with a mission to help business owners grow their companies without the usual headaches, emphasizing strategies that position companies as authorities in their field.

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