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Ever have one of those moments when you realize something important is being left out of the story? That was the spark for Carolyn Michael-Banks, founder of A Tour of Possibilities, and the start of a journey that would change how people experience Memphis. She didn’t...
Would you rather have 1,000 likes on a post… or 10 solid sales conversations? If you’re a growth-minded CEO, you know the answer. But here’s the kicker—too many businesses still focus on the wrong numbers. In the latest episode of Growth-Minded Marketing, AnnieLaurie...
For many busy families, the daily question of what is for dinner is not really about food. It is about time. More specifically, it is about how little of it there seems to be at the end of a long day. Between work, school schedules, practices, and everything else...
Growth doesn’t usually break a business — misalignment does. Many firms don’t struggle because they lack talent, opportunity, or demand. They struggle because the organization has outgrown its clarity. What once worked no longer does. Decisions feel harder. Teams feel...
If you’ve found yourself thinking about using Substack for business, you’re not alone — and you’re probably not chasing a trend just for the sake of it. For many B2B CEOs, the question shows up in a moment of quiet frustration. Marketing isn’t exactly broken, but it...
When Douglas Skipworth talks about business, he talks about people — serving them, supporting them, and doing meaningful work together. For him, entrepreneurship isn’t just about generating income — it’s a platform to build purpose-driven teams and real solutions for...
It’s Monday morning. The team’s gathered for the weekly check-in, and your CEO asks the question every marketer dreads:“So… which of our campaigns brought in those new leads last week?” Your dashboard shows clicks, traffic, impressions—but not much clarity. You know...
When Tyler Whitney bought a small fire and safety company in 2020, he wasn’t just acquiring assets or inheriting a team—he was stepping into a 44-year legacy with a name that no longer fit the business it had become. What followed wasn’t just a rebrand. It was a case...
Imagine you’re planning a cross-country road trip. You’ve booked the hotels, packed the snacks, and cleared your calendar. You pull up your GPS… and all you see is a blank screen. No landmarks, no roads, no directions. That’s exactly how your buyers feel when they...