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Here's something worth sitting with: AI Overviews now appear in roughly half of all Google searches. And in late 2025, Google quietly began placing product and service links directly inside those AI Overviews for commercial queries — bypassing traditional organic...
Here's what's actually happening with search in 2026, and it has less to do with Google than most people think. Buyers simply research differently now. Before they ever contact your company, they’ve often checked your reviews, looked at your leadership team, compared...
How Saying No to the Wrong Clients Helped Mason Cosby Build a $4.5M ABM Agency in 2.5 Years You've worked hard to land clients. Your pipeline is full. Revenue is climbing. But something feels off — your team is stretched thin, results are inconsistent, and you're...
Stop Chasing AI Tools: How to Set Marketing Priorities That Actually Move the Needle Rather listen than read? Catch the full conversation on the Growth-Minded Marketing Podcast. https://share.transistor.fm/s/c53aaf97 If AI in marketing is feeling overwhelming right...
Rather listen than read? Catch the full conversation on the Growth-Minded Marketing Podcast. https://share.transistor.fm/s/ee08c752 If your buyers are using AI to research, shortlist, and quietly eliminate companies (and they are), the real question isn't whether AI...
A marketing system is an integrated set of strategies, processes, and assets that work together continuously to attract, educate, and convert your ideal clients. Unlike a one-time campaign, a marketing system doesn’t stop because the budget runs out. It compounds over...
Ever have one of those moments when you realize something important is being left out of the story? That was the spark for Carolyn Michael-Banks, founder of A Tour of Possibilities, and the start of a journey that would change how people experience Memphis. She didn’t...
Would you rather have 1,000 likes on a post… or 10 solid sales conversations? If you’re a growth-minded CEO, you know the answer. But here’s the kicker—too many businesses still focus on the wrong numbers. In the latest episode of Growth-Minded Marketing, AnnieLaurie...
Two Moms, One Mission: How Oh Grate Is Helping Families Reclaim Dinner Time For many busy families, the daily question of what is for dinner is not really about food. It is about time. More specifically, it is about how little of it there seems to be at the end of a...