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How Do You Build Trust with Customers? Start By Holding the Ropes

How Do You Build Trust with Customers? Start By Holding the Ropes

by Steve Phipps | Mar 23, 2025 | Marketing Coach, Marketing Strategy

Imagine standing at the edge of a cliff, harness strapped on, rope in hand. You’re about to rappel down a 180-foot wall. Now imagine the person holding your rope is someone you barely know. Would you lean back and take that first step? That’s how your potential...
How to Set Clear B2B Marketing Goals That Actually Drive Results

How to Set Clear B2B Marketing Goals That Actually Drive Results

by Steve Phipps | Jan 7, 2025 | Marketing Coach, Marketing Strategy

Imagine starting a major home renovation without a blueprint. You might know that you want a bigger kitchen or more natural light, but without a plan, you’d quickly run into problems. What’s your budget? What’s realistic with the space you have? Are you tackling too...
Digital Marketing Coach vs. Marketing Agency: Which is Right for You?

Digital Marketing Coach vs. Marketing Agency: Which is Right for You?

by Steve Phipps | Sep 20, 2024 | Marketing Coach

Have you ever felt like you’re doing everything right in your marketing, but the results just aren’t there? You’ve hired help and spent time and resources, yet something still feels off. If this sounds familiar, you’re not alone—many business owners find themselves...
5 Ways a Business Marketing Coach Can Help CEOs Drive Growth

5 Ways a Business Marketing Coach Can Help CEOs Drive Growth

by Steve Phipps | Sep 11, 2024 | Marketing Coach

Running a small business comes with many challenges, and as the CEO, you’re constantly juggling multiple responsibilities. One of the most critical—and often most difficult—tasks is ensuring your marketing efforts directly contribute to growth. You might have a...
Why Hiring a Marketing Coach Could Be the Best Investment You Make for Your Business

Why Hiring a Marketing Coach Could Be the Best Investment You Make for Your Business

by Steve Phipps | Sep 3, 2024 | Marketing Coach

Every CEO has faced it—the quiet moment after a big meeting where the future of the company’s marketing strategy is still unclear. The presentations are polished, and the ideas sound promising, but there’s a nagging feeling that something is missing. You...
Struggling with Marketing Results? Here’s How to Choose a B2B Marketing Agency That Delivers

Struggling with Marketing Results? Here’s How to Choose a B2B Marketing Agency That Delivers

by Steve Phipps | Aug 26, 2024 | Marketing Coach, Marketing Strategy, Outsourced CMO

As a B2B owner, choosing the right marketing agency is one of your business’s most critical decisions—especially if you’ve been let down before. Imagine this: You’ve invested significant time and resources into a partnership, only to see lackluster...
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