by Steve Phipps | Oct 30, 2020 | Marketing, Storybrand, Wayfind Marketing Live
Did you know that you can harness the power of story to grow your business? There are seven straightforward ways that you can use the age-old principles of storytelling to craft memorable marketing messages. In this episode of Wayfind Marketing Live we continue our...
by Steve Phipps | Sep 4, 2020 | Blogging, Storybrand, Wayfind Marketing Live
In this episode of Wayfind Marketing Live, we are sharing all of our tips and tricks to help you blog better. Whether you’re a seasoned blogger or just starting out, we hope you’ll join the discussion as we work together to generate more leads for your...
by Steve Phipps | May 22, 2020 | Marketing, Storybrand, Wayfind Marketing Live
Winning new customers is a lot like dating. If you ask someone to marry you on the first date, there’s a good chance there won’t be a second one. Many businesses miss the chance to win a new customer because they ask too soon (“will you marry...
by Steve Phipps | May 15, 2020 | Storybrand, Wayfind Marketing Live
Marketing to your customers is like taking them rappelling. It requires a lot of trust, which is at the heart of every decision your customer will make. If they don’t trust you, they won’t do business with you. So if you’re not building trust in...
by Steve Phipps | May 8, 2020 | Sales, Storybrand, Wayfind Marketing Live
What kind of first impression does your website or sales pitch make on potential customers? Does it wow them and keep them dialed in or is their brain telling them it’s time to think about something else? In this episode of Wayfind Marketing Live, we talk...
by Steve Phipps | Apr 17, 2020 | Marketing, Storybrand, Wayfind Marketing Live
Right now, every customer opportunity matters and your website plays a big part in helping you win those new customers. In this episode of Wayfind Marketing Live, we share six website fixes you can make so you don’t lose those opportunities. Whether...