Growth-Minded Strategy.
For Real World Results.
Hosted by Steve Phipps of Wayfind Marketing, The Growth-Minded Marketing Podcast simplifies marketing for B2B CEOs ready to grow with confidence. Each episode offers real-world strategies, step-by-step coaching, and inspiring CEO interviews—all designed to help you align your marketing with your business goals, stop wasting time and money, and scale without the stress. If you’re a growth-minded leader tired of vague advice and underperforming tactics, this is your next step.
Meet Your Host
Steve knows that marketing can be complicated, frustrating, and overwhelming, especially when all you want to do is get on with it so you can get back to what you do best—leading teams, making sales, closing deals—you know, actually running your business.
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How Effective Is Your Marketing?
Take the Assessment to Find Out.
Tired of marketing that’s not working? Trying to figure out where to start? Take our free assessment to discover how you’re doing and learn what you can do to improve.
The assessment only takes five minutes. Here’s what you can expect:
- Get your marketing effectiveness score
- Quickly identify what’s working and what’s not
- Receive actionable insights to improve your
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Blogs of Interest
AI Search Optimization for B2B Service Companies: How to Get Found in AI Results
Here's something worth sitting with: AI Overviews now appear in roughly half of all Google searches. And in late 2025, Google quietly began placing product and service links directly inside those AI Overviews for commercial queries — bypassing traditional organic...
SEO in 2026: Google and AI Are Evaluating Your Entire Business
Here's what's actually happening with search in 2026, and it has less to do with Google than most people think. Buyers simply research differently now. Before they ever contact your company, they’ve often checked your reviews, looked at your leadership team, compared...
What the March 2026 Google Update Means for Service Business SEO
Here's a number worth sitting with: nearly 60 percent of Google searches now end without a single click, according to Semrush's 2025 research. Think about the last time a potential customer searched for exactly what you do — "managed IT company near me," "commercial...