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It's not enough for you to tell customers and prospects what you can do for them. They want to see proof. In today's daily marketing tip, I share one crucial thing you can do to prove that you can solve your customer's problems so you can start winning more business....
Are you positioning your brand as the guide or the hero when it comes to marketing? Watch today's marketing tip to find out why you'll win more business when you're the guide. Full transcript is below. Full Transcript When somebody goes to your website, is all of the...
Does marketing your business depend on getting out and attending networking events and activities? If so, you're not alone. Many of us are having to reinvent how we network and meet people since almost every in-person event has been canceled. In this podcast, we are...
The wrong images on your website can cost you business. The right images can help you win more customers. Steve shares insight about the types of images that work best. This is part two of six videos outlining easy changes you can make to your site to win more leads...
Your website is one of your most important marketing tools. But most websites aren't winning as many leads and customers as they should. Learn about simple changes you can make to your site to win more leads and more customers. This is the first of six videos. The...
I'm willing to bet that no one has ever said they love feeling confused. Well, there was that one guy I went to school with, but other than him, people don't like confusion. More importantly, your customers and prospects don't want to be confused, especially when it...
Here's a simple (and powerful) way to answer the question "What do you do?" that leads to greater clarity and more business. Don't worry, I won't share this with your competitors. 🙂 The transcript is below. Video Transcript - I want you to think about a time when you...
What can you do to communicate clearly and compellingly with your customers, prospects, or donor? It's more important than ever that we eliminate any confusion from our marketing message. Otherwise, our words and content will get lost in the sea of emails and dinging...
What do we do now that COVID-19 changed everything? Our current events have forced us to ask a ton of questions about our business: How to keep it afloat? How should we help our customers? How do we sell without sounding like a jerk? We are also more aware of the...