I spent eight years of my career with Chick-fil-A — four years in marketing and four as a franchisee. During that time, I witnessed the power of creating unexpected, joy-filled customer experiences, which led to huge smiles and lifelong customers. Here’s...
Once upon a time marketing was pretty straight forward. You had a few options to choose from: yellow pages, direct mail, print, trade shows, perhaps radio or television, and maybe a few other options. That has changed drastically today – the number of channels...
