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Fix This Messaging Mistake to Win More Customers

Fix This Messaging Mistake to Win More Customers

by Steve Phipps | Sep 30, 2020 | Weekly Marketing Tip

I love it when people only talk about themselves – how many awards they’ve won or how their Grandpa started the business from their cousin Eddie’s basement with only a shoelace and a bottle cap. It makes for a great conversation. As you can tell,...
Fix This Messaging Mistake to Win More Customers

Do This One Thing to Create More Engaging Blogs & Emails

by Steve Phipps | Sep 22, 2020 | Weekly Marketing Tip

Blah, blah, blah. That’s what a lot of marketing sounds like. Emails, blogs, and presentations that ramble on without saying anything. Don’t fall into that trap! There’s one simple thing you can do to make sure your content is engaging and on target...
4 Ways to Use One Piece of Marketing Content

4 Ways to Use One Piece of Marketing Content

by Steve Phipps | Sep 16, 2020 | Weekly Marketing Tip

Creating great marketing content like blogs and social media takes time and energy, both of which are always in high demand. So you should get as much traction from your content as possible. However, many of the marketers I talk to aren’t leveraging their...
Fix This Messaging Mistake to Win More Customers

What I Learned About Better Marketing from My Backpacking Trip

by Steve Phipps | Sep 8, 2020 | Weekly Marketing Tip

I learned some unexpected lessons from my recent backpacking trip that will make me a better marketer and a better business owner (which I share in this video). It’s amazing what we can learn when we get out into nature and turn off our phones. What lessons have...
Fix This Messaging Mistake to Win More Customers

Three Reasons to Blog + Three Tips for Better Blogs

by Steve Phipps | Sep 1, 2020 | Weekly Marketing Tip

I’m going Shakespeare on you today – to blog or not to blog, that is the question. Admittedly, I took some liberality with his wording. But the question is still valid. Is blogging worthwhile? The answer is “YES, yes it is!” In today’s...
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